LOONA’s June girl, Jinsoul, officially arrived at the tail end of the month and the newest addition to the LoonaWorld canon, “Singing in the Rain,” definitely did not disappoint musically or visually. Like its predecessor, “Singing in the Rain” combines trends in indie R&B and electronica to craft something satisfying and forward thinking in the current KPop market, especially for girl groups. I can only await the July release with anticipation as LOONA has yet to let me down.
Although I don’t think “Singing in the Rain” is as well crafted or as well mixed as “Eclipse,” it’s still a solid track. The verses are nothing special and Jinsoul’s voice isn’t as well folded into the mix as it could be, with the vocals sounding sort of laid over top the instrumentals instead of in direct communication with them. As a result, her sound seems unsupported and lacks complexity, leaving some empty spaces in the track. The highlight of this song was the hook, which combined reverb-heavy woodblock with blaring synths into a dirty halftime drop after a more familiar build of claps and bass. I especially like the sort of rolling drop into the second run of the hook. It was like water bubbling and tumbling over a waterfall and matched well with the overall moist sound of the synth, drum machine, and vocals, all of which were well placed in the mix. These sort of synths can become jarring and quickly overwhelming, especially with such an airy vocalist like Jinsoul, but “Singing in the Rain” manages to find balance, each instrumental complementary and comfortable in its own space. If anything, Jinsoul’s voice is perhaps the least well mixed part of the hook, a little too loud in the overall soundscape.
The music video definitely did not disappoint and, if possible, I like it more than “Eclipse.” Instead of Kim Lip’s red and white, this video is doused in deep blues, purples, and blacks, Jinsoul’s pale skin and white hair the only touch of light in an otherwise dark void. The distorted drips and smearing of the images throughout add a sense of movement and melting, dewey moisture, the effect cool and satisfying to see from an aesthetic perspective, especially as Jinsoul’s white bleeds into the darker hues of the video. The choreography is also pleasing in its sweet but hard-hitting confidence. Whenever there’s dancing in water, you know it’s going to be great looking no matter what. And like “Eclipse,” the backup dancers (boys and girls again ayyyy) improved the overall concept of “Singing in the Rain” by adding complexity and fluidity to the visual storytelling of the music video, which may have been boring if it only contained three and a half minutes of a solo Jinsoul.
I am very very pumped for the upcoming July release. Keep up the good work, LOONA!